Industry:
Travel & Tourism Services
Goal:
Website Lead Generation
More Quality Leads
Lower Cost Per Lead
Results In The First Day
This mini-course is for travel business owners—whether you offer packages, tours, consulting, or visa assistance—who want more people to visit their website and fill out a contact form, lead form, or inquiry page. You’ll learn how to run Meta ads that drive qualified traffic to your website, so you can collect leads and follow up. It’s simple, clear, and built for small service businesses.
Where to Start? Preparation.
Choose the main thing you want visitors to do:
Make a quick list of why people should trust you:
Gather:
Know your ideal visitor: Vacation planners, business travelers, first-timers, families, or students—what would make them click?
Sending cold traffic to your site without warming them up? That’s a quick way to burn money.
This smart 2-step strategy helps people notice you, get interested, and then click to visit your site once they already feel connected.
Start with an ad that introduces your service or offer without pushing too hard. Focus on sparking curiosity and showing value.
Expected Results: Reach, Views and Clicks.
“Need Help Planning the Perfect Trip?”
Whether you’re thinking about Europe, Asia, or a local getaway—our travel experts make it easy. Get help planning your dream trip with personalized advice. See how it works on our site.
With Xoopah, you can select industry-specific templates and the AI will generate headlines and captions that fit your business needs, no design and writing headaches.
Also, Xoopah’s built-in budget calculator quickly gives you the right spend for your industry and goals, no spreadsheet math required. Start your free trial and test.
Visual Example #1
After 5–7 days, run your retargeting ad to people who clicked or watched your first ad. Now it’s time to give them a reason to click through and take action on your site.
Expected Results: Reach, Views and Clicks.
Essential #1: Tapping into Motivation
Tell them exactly what they’ll get by clicking through:
Essential #2: Creating Urgency
Give people a reason to visit now—offer, deadline, or limited availability.
“Last Week for Free Trip Consultations—Book Online Now”
You’re one click away from a better trip. Fill out our quick form and we’ll take care of the rest—hotels, flights, activities, everything. Limited availability this month!
With Xoopah AI, you generate converting CTAs and ad copies for your ad, so that there’s no stopping the conversions. Let’s see it in action together, book your call.
Xoopah automatically targets the right audience in your retargeting ad, increasing your chance of getting clients by 3x.
Visual Example #2
Xoopah offers plug-and-play ad templates proven to convert for bookings and appointments. Just fill in your details and launch.
AI writes your headlines, primary text and descriptions, saving you hours and making your ads sound fresh and relevant.
The platform automatically builds your retargeting audiences (second ad), so your spend is always focused where it works best.
Even if you’re doing it all yourself, try the two-step strategy—your wallet will thank you! If you want it all done in a few clicks, Xoopah can help you skip the learning curve. Everything an agency does in $20.
You’ve got two easy paths forward:
