Industry:
Travel & Tourism Services
Goal:
Webinar/Event Sign-ups
More Quality Leads
Lower Cost Per Lead
Results In The First Day
This mini-course is for travel agents, tour planners, and tourism business owners who want their next webinar or virtual info session packed with the right audience—people who are curious, excited, and ready to book. You’ll learn how to run Meta ads that not only attract clicks but actually fill up your registration list with real potential travelers. No confusion, no agency needed.
Where to Start? Preparation.
Pick a topic or theme that hooks attention:
Make a quick list of attendee pain points or curiosity triggers:
Gather:
Know your ideal attendee: Travel lovers, first-time explorers, families planning vacations, digital nomads, or retirees looking for inspiration
Many tourism brands just post a flyer with a “Sign Up Now” button—and hope people join. But most people scroll past unless they’ve seen you before.
This 2-step strategy helps you attract the right people, then retarget them with a reminder that drives them to register.
Start by making the topic sound fun, useful, or exclusive. You’re offering something they’ll enjoy even if they’re just exploring ideas.
Expected Results: Reach, Views and Clicks.
“Planning a Trip? Join Our Free Travel Webinar This Week!”
Learn how to plan your next trip like a pro—destinations, deals, timelines, and more. Join our free 30-minute webinar hosted by expert [Your Name]. Limited spots!
With Xoopah, you can select industry-specific templates and the AI will generate headlines and captions that fit your business needs, no design and writing headaches.
Also, Xoopah’s built-in budget calculator quickly gives you the right spend for your industry and goals, no spreadsheet math required. Start your free trial and test.
Visual Example #1
Now show a follow-up ad to people who watched, clicked, or showed interest. Use a reminder tone to nudge them to sign up before time runs out.
Expected Results: Reach, Views and Clicks.
Essential #1: Tapping into Motivation
Your event solves a real problem or helps them dream better—use that!
Examples:
Essential #2: Creating Urgency
People procrastinate. Remind them this is their last chance to register.
“Going Live Soon – Don’t Miss Out!”
Our free webinar starts soon—get the tips, tools, and travel ideas you need to plan your next getaway. Seats are filling fast. Save yours now!
With Xoopah AI, you generate converting CTAs and ad copies for your ad, so that there’s no stopping the conversions. Let’s see it in action together, book your call.
Xoopah automatically targets the right audience in your retargeting ad, increasing your chance of getting clients by 3x.
Visual Example #2
Xoopah offers plug-and-play ad templates proven to convert for bookings and appointments. Just fill in your details and launch.
AI writes your headlines, primary text and descriptions, saving you hours and making your ads sound fresh and relevant.
The platform automatically builds your retargeting audiences (second ad), so your spend is always focused where it works best.
Even if you’re doing it all yourself, try the two-step strategy—your wallet will thank you! If you want it all done in a few clicks, Xoopah can help you skip the learning curve. Everything an agency does in $20.
You’ve got two easy paths forward:
