Industry:
Salons / Beauty & Wellness
Goal:
Webinar/Event Sign-ups
More Quality Leads
Lower Cost Per Lead
Results In The First Day
This mini-course is for salon owners, beauty professionals, and wellness experts who want to fill their next online or in-person event—whether it's a webinar, workshop, training, or product launch. You’ll learn how to run Meta ads that don’t just get seen, but actually drive sign-ups from people who care about beauty and wellness. No complicated setup or agency required.
Where to Start? Preparation.
Choose your event:
Make a quick list of what people will learn or gain
Gather:
Know your audience: Are you targeting beauty school students, current clients, new customers, or wellness enthusiasts?
Running one ad with all the event info might feel easier—but it rarely works. People scroll past it.
With this simple two-step strategy, you first grab attention and spark curiosity—then follow up with the details once they’re already interested
This ad is about getting beauty lovers to stop scrolling and think, “I want in.” Don’t overload it with too much info—just highlight the benefit of joining.
Expected Results: Reach, Views and Clicks.
“Want Better Hair Days? Join Our Free Beauty Masterclass 💁♀️”
Learn how to transform your hair with expert tips from our salon team. Join our free 30-minute online class—spots are limited!
With Xoopah, you can select industry-specific templates and the AI will generate headlines and captions that fit your business needs, no design and writing headaches.
Also, Xoopah’s built-in budget calculator quickly gives you the right spend for your industry and goals, no spreadsheet math required. Start your free trial and test.
Visual Example #1


After 5–7 days, follow up with those who clicked, watched, or messaged. This ad is your reminder—now’s the time to register before the event fills up.
Expected Results: Reach, Views and Clicks.
Essential #1: Tapping into Motivation
People love quick wins and community. Focus on how your event makes them feel confident, informed, or part of something special.
Essential #2: Creating Urgency
Use phrases like:
“Happening Soon: Reserve Your Spot for Our Free Beauty Event!”
Our free class is almost full! Don’t miss the chance to learn expert hair and skincare tips that you can start using right away. Reserve your seat now—it’s free and takes 10 seconds.
With Xoopah AI, you generate converting CTAs and ad copies for your ad, so that there’s no stopping the conversions. Let’s see it in action together, book your call.
Xoopah automatically targets the right audience in your retargeting ad, increasing your chance of getting clients by 3x.
Visual Example #2


Xoopah offers plug-and-play ad templates proven to convert for bookings and appointments. Just fill in your details and launch.
AI writes your headlines, primary text and descriptions, saving you hours and making your ads sound fresh and relevant.
The platform automatically builds your retargeting audiences (second ad), so your spend is always focused where it works best.
Even if you’re doing it all yourself, try the two-step strategy—your wallet will thank you! If you want it all done in a few clicks, Xoopah can help you skip the learning curve. Everything an agency does in $20.
You’ve got two easy paths forward: