Industry:
House Cleaning & Maintenance
Goal:
1-on-1 Calls
More Quality Leads
Lower Cost Per Lead
Results In The First Day
This mini-course is designed for cleaning professionals, maintenance providers, and housekeeping businesses who want more 1-on-1 calls with interested customers. You’ll learn exactly how to run Meta ads that turn curiosity into conversations—so potential clients reach out directly to discuss their needs. No agency needed, and no complicated tech stuff.
Where to Start? Preparation.
Pick your strongest reason for a call—like “Free Cleaning Consultation,” “Maintenance Quote Call,” or “Walkthrough Before Booking.”
List common reasons customers might want to talk before they book (pricing, custom service plans, special requests).
Gather:
Know your ideal caller: Are they busy homeowners, landlords, property managers, or someone preparing for a move?
Let’s face it—most people won’t pick up the phone unless they’re sure it’s worth it. Just running a single ad isn’t enough.
The smarter approach is a 2-step strategy: first, run an ad that invites people to learn more or connect. Then, follow up with the ones who engaged to nudge them into booking a call.
This method is simple, affordable, and highly effective—no agency required.
This ad should feel approachable and helpful. Focus on offering a quick, no-pressure way for people to connect and get their questions answered.
Expected Results: Reach, Views and Clicks.
“Questions About Cleaning? Let’s Talk!”
Not sure which service is right for you? Book a free 10-minute call with one of our cleaning pros—we’ll help you figure it out, no pressure. Limited slots available!
With Xoopah, you can select industry-specific templates and the AI will generate headlines and captions that fit your business needs, no design and writing headaches.
Also, Xoopah’s built-in budget calculator quickly gives you the right spend for your industry and goals, no spreadsheet math required. Start your free trial and test.
Visual Example #1
Now that someone has engaged with your first ad, it’s time to nudge them to book the call. This is where urgency and a little reassurance work best.
Expected Results: Reach, Views and Clicks.
Essential #1: Tapping into Motivation
Make the value of a quick call clear—stress-free, helpful, and tailored to them.
For example:
Essential #2: Creating Urgency
Give them a reason to act now—limited slots, special offer, or fast availability.
“Let’s Talk! Last Few Call Slots Left This Week”
We noticed you were interested in our services. Book your free 1-on-1 call now—only a few open spots left this week!
With Xoopah AI, you generate converting CTAs and ad copies for your ad, so that there’s no stopping the conversions. Let’s see it in action together, book your call.
Xoopah automatically targets the right audience in your retargeting ad, increasing your chance of getting clients by 3x.
Visual Example #2
Xoopah offers plug-and-play ad templates proven to convert for bookings and appointments. Just fill in your details and launch.
AI writes your headlines, primary text and descriptions, saving you hours and making your ads sound fresh and relevant.
The platform automatically builds your retargeting audiences (second ad), so your spend is always focused where it works best.
Even if you’re doing it all yourself, try the two-step strategy—your wallet will thank you! If you want it all done in a few clicks, Xoopah can help you skip the learning curve. Everything an agency does in $20.
You’ve got two easy paths forward:
