Industry:
Consulting / Coaching
Goal:
Website Lead Generation
More Quality Leads
Lower Cost Per Lead
Results In The First Day
This mini-course is designed for coaches and consultants who want to turn their website visitors into real leads—people who reach out, fill out your contact form, or request more information. You’ll learn exactly how to run Meta ads that get the right people to visit your website and actually take action—no agency, no complicated setups.
Where to Start? Preparation.
Start with your most appealing offer for website visitors (for example, “Free Strategy Guide,” “Business Growth Checklist,” or “Request a Free Consultation”).
Quickly jot down the big issues or desires your visitors usually have (like wanting clarity, more clients, increased income, or less stress).
Gather:
Know your ideal lead: Are they small business owners, coaches, busy professionals, or someone else?
Let’s be real—most coaches just send people to their website and hope they reach out. Usually, that leads to random clicks, but not enough good leads.
The smarter approach is a two-step ad strategy: first, bring genuinely interested people to your website, and then gently remind those who visited but didn’t contact you to take action.
This is what agencies charge thousands for—but you can do it yourself. It’s proven to get more real leads for less money.
Run an ad that shows visitors exactly what they’ll get if they visit your site: clarity, a helpful guide, a free consult, or real advice.
Expected Results: Reach, Views and Clicks.
“Get Clear, Get Results—Grab Your Free Coaching Guide!”
Feeling stuck or overwhelmed? Visit our website now and get your free coaching guide—it’s packed with real advice that you can use today. Don’t wait—start seeing results now!
With Xoopah, you can select industry-specific templates and the AI will generate headlines and captions that fit your business needs, no design and writing headaches.
Also, Xoopah’s built-in budget calculator quickly gives you the right spend for your industry and goals, no spreadsheet math required. Start your free trial and test.
Visual Example #1
After 7 days, run your second ad to everyone who visited your site but didn’t take action. Remind them why they visited and encourage them to fill out your form, request more info, or book that consult.
Expected Results: Reach, Views and Clicks.
Essential #1: Tapping into Motivation
Show the benefit again or remind them of a success story. Make it clear that getting started is easy.
For example:
Essential #2: Creating Urgency
Make sure they know there’s a reason to act now.
“Don’t Miss Out—Request Your Free Coaching Call Today!”
We saw you visited our site—don’t miss your chance for personalized help. Request your free consultation or guide today, and take your first step towards real change!
With Xoopah AI, you generate converting CTAs and ad copies for your ad, so that there’s no stopping the conversions. Let’s see it in action together, book your call.
Xoopah automatically targets the right audience in your retargeting ad, increasing your chance of getting clients by 3x.
Visual Example #2
Xoopah offers plug-and-play ad templates proven to convert for bookings and appointments. Just fill in your details and launch.
AI writes your headlines, primary text and descriptions, saving you hours and making your ads sound fresh and relevant.
The platform automatically builds your retargeting audiences (second ad), so your spend is always focused where it works best.
Even if you’re doing it all yourself, try the two-step strategy—your wallet will thank you! If you want it all done in a few clicks, Xoopah can help you skip the learning curve. Everything an agency does in $20.
You’ve got two easy paths forward:
