Industry:

Auto Services / Detailing & Repair

Goal:

Bookings (Demos/Appointments)

The “Ad That Works”
For You.

3x

More Quality Leads

50%

Lower Cost Per Lead

20h

Results In The First Day

Welcome!

This mini-course is designed for auto service professionals—detailers, mechanics, repair shops, and auto specialists—who want their calendars filled with quality appointments and service bookings. You’ll learn exactly how to run Meta ads that don’t just get seen, but actually bring in local customers who are ready to book with you—no confusion, no agency needed.

Where to Start? Preparation.

Start with your most popular or profitable services, like “Premium Auto Detailing,” “Express Oil Change,” or “Free Safety Inspection.”

Quickly list the main concerns your customers have (trustworthy mechanics, convenience, quick turnaround, quality results).

Gather:

  • Before-and-after photos of your detailing or repair jobs
  • Happy customer testimonials or positive reviews
  • Clear images of your shop, technicians at work, or customer-friendly waiting area

Know your ideal customer: Are they daily commuters, car enthusiasts, families, or local professionals?

The Smart 2-Step Ad Strategy

Let’s be real—many auto businesses just run one “Book Now” ad and hope for the best. Usually, that leads to random clicks and few real bookings.

A smarter approach is a simple two-step ad strategy: first, attract genuinely interested local drivers, and then gently remind those who checked you out to actually book an appointment.

This is exactly what agencies charge big money for, but you can easily do it yourself. It’s proven to get more bookings while spending less money.

Prospecting Ad - Building the audience

Run an ad that shows the quality and convenience of your auto services. Make it clear how easy it is to book and why people trust you.

Expected Results: Reach, Views and Clicks.

  • Sample Headline:

    “Need Your Car Serviced? Book Fast & Easy Online!”

  • Sample Ad Copy:

    Tired of long waits and questionable service? Book your next detailing, repair, or maintenance with our trusted local pros. Fast, reliable, and easy to schedule. Limited appointments available!

  • What to show in your ad?

    • Before-and-after images of cars you serviced or detailed
    • Friendly photos of your staff at work
    • For video: quick shots of your service process, ending with a happy customer and easy booking steps

With Xoopah, you can select industry-specific templates and the AI will generate headlines and captions that fit your business needs, no design and writing headaches.

  • Budget & Targeting Tips:

    • Start at $10–$15/day for at least one week
    • Target local zip codes, neighborhoods, and drivers aged 25–65+

Also, Xoopah’s built-in budget calculator quickly gives you the right spend for your industry and goals, no spreadsheet math required. Start your free trial and test.

Visual Example #1

Retargeting Ad - Converting interested people into clients

After 7 days, run a second ad just to the people who clicked, watched your video, or messaged you from the first ad. Remind them why booking with you now is a smart choice.

Expected Results: Reach, Views and Clicks.

Essential #1: Tapping into Motivation

Highlight customer satisfaction, convenience, or special deals. Show potential customers what they’ll miss if they wait.

For example:

  • “Don’t risk car trouble—book your quick check-up today! Only a few slots left this week.”
  • “See why locals choose us for trusted auto repairs. Join them—book your appointment now!”

Essential #2: Creating Urgency

Make booking feel easy but important to do now.

  • Sample Headline:

    “Appointments Filling Fast—Book Your Auto Service Today!”

  • Sample Ad Copy:

    We saw you were interested! Grab a convenient appointment for auto detailing or repairs before they’re gone. Fast booking, great service, guaranteed satisfaction.

  • What to show in your ad?

    • A calendar showing available slots or a “Book Now” button
    • Overlay: “Limited Appointments” or “Filling Up Fast!”
    • Bright, friendly visuals of happy customers or freshly serviced cars
  • Possible CTAs for you:

    • Book Now
    • Schedule Service
    • Request Appointment
    • Message Us

With Xoopah AI, you generate converting CTAs and ad copies for your ad, so that there’s no stopping the conversions. Let’s see it in action together, book your call.

  • Budget & Targeting Tips:

    • Keep the same $10–$15/day for retargeting ads
    • Use retargeting for people who clicked, watched, or messaged

Xoopah automatically targets the right audience in your retargeting ad, increasing your chance of getting clients by 3x.

Visual Example #2

How Xoopah Makes This Even Easier

Easy To Use Templates

Xoopah offers plug-and-play ad templates proven to convert for bookings and appointments. Just fill in your details and launch.

Upscale With AI

AI writes your headlines, primary text and descriptions, saving you hours and making your ads sound fresh and relevant.

Precision Targeting

The platform automatically builds your retargeting audiences (second ad), so your spend is always focused where it works best.

Even if you’re doing it all yourself, try the two-step strategy—your wallet will thank you! If you want it all done in a few clicks,  Xoopah can help you skip the learning curve. Everything an agency does in $20.

What are you waiting for? Start getting more clients now.

You’ve got two easy paths forward: